About
Me
Hello, I am Rituraj. A creative director based out of India.
I write, direct & produce short videos; trailers, branded content, commercials and music videos.
I write, direct & produce short videos; trailers, branded content, commercials and music videos.
I have spent the majority of my career working as a Creative Director with National Geographic (India), and have led the brand through a number of creative transitions. Prior to that I was a promo producer for a major news channel and an animator + editor for a design firm in New Delhi.
Somewhere along my journey, I also co-founded a streetwear label and spent ample time with photography.
The roles I have landed in my profession through the last 16 years have always given me the freedom to explore, and collaborate with a varied team of talented and skilled individuals. I believe real results stem from a combination of motivation and raw talent blended effortlessly.
I am drawn to ideas that elevate the human experience and contribute to cultural impact, and this vision inspires and influences the results I produce.
Somewhere along my journey, I also co-founded a streetwear label and spent ample time with photography.
The roles I have landed in my profession through the last 16 years have always given me the freedom to explore, and collaborate with a varied team of talented and skilled individuals. I believe real results stem from a combination of motivation and raw talent blended effortlessly.
I am drawn to ideas that elevate the human experience and contribute to cultural impact, and this vision inspires and influences the results I produce.
Expertise
01
CREATIVE DIRECTION
Creative communications & strategy | Direction (Commercials & Music Videos) | Trailers & Promos | Design & Art Direction | Brand communication | Brand & Franchise Campaigns | ATL & BTL Execution | Creative Mandates & Guides
02
management
Content development & management | Talent allocation & team building | Client pitching & liaising I Agency & vendor management | Celebrity & talent liaison
03
technical
Video Editing | Motion Graphics | Shoot budgets & Line Production | VFX Post-Production | Studio Photography | Adobe creative suite | Audio-visual production
Awards
2021
2019
2018
2017
2016
2015